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KMID : 1007519940030020089
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Food Science and Biotechnology
1994 Volume.3 No. 2 p.89 ~ p.93
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Consumers´ Perceptions and Attitudes Toward Irradiated Foods
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Byun, Myung-Woo
Kang, Il-Jun/Cho, Han-Ok/Kwon, Joog-Ho/Kim, Seong-Ai/Youk, Hong-Sun/Lee, Hyun-Ja
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Abstract
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The basic perceptions and attitudes toward irradiated food was investigated in order to shed further light on food irradiation areas. In basic perceptions toward food irradiation, radiation workers, males, the well-educated, and older respondents showed a higher level of awareness and understanding of food irradiation than the general public, females, the less-educated, and younger respondents. On purchasing intent for irradiated foods in general, 37.4% of the subjects were readily willing by buy irradiated foods while 50.9% of the subjects wanted more information about irradiation. The response was more positive (60%) when beneficial effects of irradiation of foods were given than when on information was given (37.4%). Although consumers preferred irradiated foods over chemically treated food, about half of the subjects (51%) were concerned about the sapety of irradiated foods. The survey indicated that the majority of respondents (70.9%) had insufficient public information and incorrect understanding of food irradiation, which was a major reason ofr the delay of the utilization of this technology in foods. Therefore, nationwide education of the characteristics and safety of food irradiation technology should be undertaken in order to increase public understanding and acceptance of irradiated food.
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KEYWORD
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